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Brightcove Ad Serving - Features and Pricing PDF Print E-mail

An Affordable, Reliable and High-Performance Ad Serving Platform for Brightcove™ Video Players

The Ad Delivery Solutions (ADS) ad server is an economical way to obtain high-performance ad serving for your Brightcove™ video platform.  The ADS ad server can be quickly and easily integrated with Brightcove™ players to manage, target, deliver and track advertising campaigns on an unlimited number of Brightcove™ players using any Brightcove™ player template and ad format. Our team of system administrators, customer support and account management takes the hassle out of running Brightcove video advertising so that you can focus on ad sales and the bottom line.

Brightcove™ Formats - With user-friendly rich media templates, the ADS ad server can display pre-roll, mid-roll or post-roll ads in any of Brightcove’s available formats:

  • Video Ads
  • Banners and Leave-behind Banners
  • Expandables
  • Overlays
  • Takeovers

Ad Server Features - The ADS ad server allows a publisher to manage any number of advertisers and campaigns using fixed price, CPM or CPC ad models. It provides detailed reporting on impressions, clicks and click-through rate by advertiser, campaign, creative, player and date. The ADS ad server provides a full array of targeting and delivery parameters for Brightcove ad display including:

  • Campaign and creative start-date and end-date scheduling
  • Can insert third-party impression tracking pixels and click counting redirects.
  • Impression and click goal scheduling
  • Dayparting by day-of-week and hour-of-day
  • Frequency capping by campaign or creative
  • Geo-targeting by country or U.S. state/Canadian province
  • Targeting by Brightcove player, lineup, title or category
  • Targeting by viewer OS or browser

Pricing

A hosted ADS video ad serving account for Brightcove on a shared server has the following pricing and offerings:

  • $750 one-time set-up fee.  

  • Free training and technical support.

  • Free Brightcove™ player configuration assistance.

  • Ad server bandwidth and content delivery network (CDN) is included in the monthly rate.** 

  • Service Level Agreement (SLA) is included.***

Delivery Volume 

Price 

To Purchase 

 

Fewer than 500,000 ad impressions/month 

 

$500 per month

 

500,001 - 750,000 million ad impressions/month 

$700 per month

 

 

ADS Brightcove Video Ad Serving

$750 set-up fee*

750,001 - 1,000,000 ad impressions/month 

$900 per month

1 - 2 million ad impressions/month 

$1,200 per month 

2 - 3 million ad impressions/month 

$1,400 per month 

3 - 4 million ad impressions/month 

$1,600 per month 

4 - 5 million ad impressions/month 

$1,800 per month

 More than 5 million ad impressions/month 

 negotiable 

Enterprise Account

*Signature of ADS ad serving agreement also required.

**Ad Delivery Solutions has a partnership with a worldwide third-party content delivery network (CDN) to deliver the advertising creative assets including .flv, .swf, .gif, and .jpg files.  All server bandwidth to deliver the ad creative assets is included in the ADS ad server account.

***The SLA guarantees an ad server uptime of 99.9% and specific ad server response times.  SLA monitoring, reporting and enforcement is provided by an independent third-party technology provider.  If SLA terms are not met, ADS clients receive a reduction in monthly ad serving fees, based on the third-party reporting and the terms of the SLA.
 
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